Bold Moves Mobile Game
Bold Moves marked OWN’s first entry into the mobile gaming space—a unique blend of “match-3” gameplay and word puzzles. Partnering with the creative team at Red Games, we crafted an experience that reflected Oprah Winfrey’s values and stayed true to her brand.
Launched on both iOS and Android, Bold Moves reached millions of players worldwide and introduced a new revenue stream to Oprah Winfrey’s business portfolio.
Marketing and Maintenance
After the development of the came was complete I moved full swing into supporting the game with weekly campaigns and tacking of tickets for fixes and updates.
